MMLite Adoption Banner in Conversations

Modified on Thu, 18 Jun at 3:57 AM

We’ve added a new MMLite adoption banner in Conversations to help eligible WhatsApp subscribers switch to the WhatsApp MMLite API version.

This banner appears above the message composer in Conversations, making it easier for users to discover and adopt MMLite while actively managing WhatsApp chats.

What’s New 

Eligible WhatsApp subscribers will now see a banner in Conversations prompting them to move to the MMLite API version.

This complements the existing banner on the WhatsApp Services page, creating another touchpoint to drive awareness and adoption.

Why It Matters 

Switching to the MMLite API version can help improve WhatsApp messaging performance for customers using the platform.

It also supports more efficient WhatsApp messaging infrastructure, helping optimize messaging costs at scale.

Benefits 

  • Better visibility for MMLite adoption inside Conversations 

  • Improved WhatsApp delivery performance for customers 

  • More efficient WhatsApp messaging infrastructure 

  • Additional adoption touchpoint alongside the WhatsApp Services page 

Availability 

The MMLite adoption banner is now available in Conversations for eligible WhatsApp subscribers.



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